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PRESS RELEASE

August 22, 2005
For immediate release

COMMUNITY SCHOOL OF MUSIC AND ARTS (CSMA) AT FINN CENTER
NAMES NEW DEVELOPMENT DIRECTOR

Mountain View, CA – The Community School of Music and Arts (CSMA) at Finn Center has recently named Kristina Rockhold as Development Director. She will be responsible for fundraising, donor cultivation, volunteer and recognition activities to ensure the organization’s 2005-06 Annual Fund campaign goal of $1.35 million. CSMA is the largest nonprofit provider of arts education programs in the region.

Rockhold has been a member of CSMA’s Development Department for the past three years, serving most recently as Major Gifts Manager to increase corporate, foundation and individual support. Previously, she served as Capital Campaign Manager to build CSMA’s first permanent home, Finn Center, an $11.7 million facility that opened in January 2004. In this capacity, she played a key role in securing and meeting a prestigious Kresge Challenge grant to complete the capital campaign project.

“Kristina Rockhold’s broad knowledge of the school and her experience in the community are invaluable to the continuity and momentum of our fundraising efforts,” commented CSMA Executive Director Angela McConnell. “In promoting her to this critical position, both the Board of Directors and I recognize her leadership and strategic planning talents, as well as her commitment to the mission of the school.”

In her new position, Rockhold will oversee the Development Department’s grants writer, special events and volunteer coordinators, and development associate. In addition, she will work closely with CSMA’s senior staff and the Fund Development Committee of the Board of Directors.

Rockhold holds a Bachelor of Science degree in journalism/public relations from California Polytechnic State University, San Luis Obispo. She is a graduate of the University of Indiana’s Fundraising School and Major Gift Management program.

Prior to coming to CSMA, Rockhold worked as a Program Director at Hands On Bay Area (formerly Community Impact) and as a Development Assistant at Avenidas (formerly Senior Coordinating Council of the Palo Alto Area, Inc.). In addition to her nonprofit experience, she has worked as an account executive and special projects manager in the corporate sector.

The Community School of Music and Arts (CSMA) at Finn Center, a nonprofit arts education center founded in 1968, is committed to providing Arts for All, regardless of age, level, background or economic means. Annually, the school serves more than 30,000 people throughout the Silicon Valley region through: music, visual and digital arts classes and camps; private lessons; arts-in-the-schools programs (Music in Action, Arts in Action); free concerts; lectures; exhibitions; and community outreach events. In keeping with its mission to make the arts accessible to all, the school’s Financial Aid Program awards close to $200,000 annually to youth and low-income families. In January 2004, CSMA opened its first permanent home Finn Center, 230 San Antonio Circle, in Mountain View.

For more information, call CSMA at 650-917-6800 or see www.arts4all.org.
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CONTACT:

Evy Schiffman, Marketing & Communications Director
650-917-6800, ext 305; evy@arts4all.org

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